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Sega launches "Toylet" urinals throughout Japan
Posted on Tuesday, May 22, 2012

While urinal toilet games have been tried out in Europe and America in bars and other public facilities, Japan always seems to be one step ahead of the game when it comes to bathroom technology. According to, Sega, the creator of the video game consoles Genesis and Dreamcast, has now introduced a home bathroom video game called the "Toylet." The products are not cheap by any means, coming it at around 140,000 yen or around $2000 and has a limited selection of games that cost about $125 each. However, with the overwhelming popularity of the "Toylets" all over Japan, many citizens simply can't wait to get their hands on one.

Before the product even went on sale to the general public, bar, restaurant and owners of other establishments reported that the "Toylets" had other benefits besides increased business, reports The game helped to keep restrooms cleaner and sales at the businesses rose steadily because people stayed around much longer. Quirky products like these always seem to hang around in Japan, and the product already seems to be catching on.

So how does it work? Users will first have to mount the screen above their existing toilet, which is ideally at eye level. Another sensor is placed at the base and measures pressure, which then transmits a signal to the game itself. The games are short and sweet, but it's undoubtedly the biggest revolution for the urinal in recent memory.

As for the American distribution of these products, Sega doesn't have any plans on the drawing board to bring these toilet video games to the states, but a few of them have made their way to foreign countries by questionable means. The product also has the immediate shortcoming of only working as a urinal, and one has to beg the question whether the product itself would start functioning if a user sat down instead. While this would certainly lead to its share of hilarious moments, American fans of bathroom video gaming may have to book a ticket to Japan to experience the phenomenon firsthand.

Sega has transitioned from being one of the biggest video game companies in the industry to a much more specialized niche market. However, sales of their new "Toylets" are steady throughout Japan and may just find their way stateside very soon.



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